- Cedric Wood
- Apr 13, 2017
- 2 min read

I have been on twitter since my freshman year of high school and I do not see the big deal about it. That does not makes me an Twitter Veteran. Through all of my experiences on Twitter I have learned a lot. The early part of my Twitter profile was spent trying to get my favorite celebrities and athletes to "Re tweet" or "Favorite" my tweets. Many will find and have found after this Twitter assignment, it can be a very difficult task. One way to get a brand to respond to you is to just come at them directly in a regular "@brand" tweet. This is usually ineffective as it will get lost in the large amounts of tweets they receive in that format. A more effective way to get a brand to engage you on Twitter is to look on their profile at others that they have engaged and see what stuck out. Usually posts with an picture stand out and cause the brand to be more likely to engage the tweet. Another way to get them to engage with your tweet is to reply to one of their own tweets. This will cause your tweet to be seen not only by the brand but by others who view the brand's tweet because tweets are structured in a "tweet--replies" structure and if more people see your tweet the more likely they are to "Like" it or "Re tweet" it causing your tweet to go right back to the top of the brand's notification feed. The more likely you are to be seen by the brand the more likely you are to get a response from the brand. One of the brands I followed was Nike and I noticed many others from our class had also followed Nike, so I looked at our classes tweets at Nike and also studied other tweets that Nike had interacted with and tried to craft my tweet to Nike to be a mixture of the two. I did not receive a replies because I only tweeted the brand and nothing else now I know for the future.